Christopher Mengel
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Launch New Infusion Therapy Clinic + Interim CMO

Posted on 11/05/201801/22/2019 by CRM123

Recently, the founding team of a newly funded venture – a Houston-based, infusion therapy clinic  – engaged me to help them develop the business and establish a new brand and digital presence. […]

strategic talent acquisition program

New Strategic Talent Acquisition Program

Posted on 08/10/201801/22/2019 by CRM123

Recently, I was asked by a leading technology client to launch a brand new strategic talent acquisition program so they could expand past their initial wave of employees. […]

talent acquisition landscape

2018 Talent Acquisition Landscape Study is Underway

Posted on 11/16/201701/22/2019 by CRM123

I’m super excited to announce that our 2018 Talent Acquisition Landscape Study has begun. Launched on November 7th, it will run through December 31, 2018.  […]

Recent Talent Attraction Survey Design Project

Posted on 08/09/201701/22/2019 by CRM123

One of my clients – a large manufacturing firm, with thousands of employees in multiple offices across the United States and abroad – came to the conclusion […]

closed loop marketing

A Word About Channel Investments and Closed Loop Marketing

Posted on 07/30/201701/22/2019 by CRM123

A “closed loop” in marketing is created when we launch and track the effectiveness of a marketing campaign and then use the data and information gathered during the exercise to improve the effort the next time. […]

entrepreneurial lessons learned

Entrepreneurial Lessons Learned The Hard Way

Posted on 06/30/201701/22/2019 by CRM123

Below is my list of entrepreneurial lessons learned the hard way. Some cost me money and others cost me time. All of them cost me something. Here they are in no particular order: […]

AIDA content

Content Hack – Use AIDA to Improve Your Content Strategy

Posted on 05/26/201701/22/2019 by CRM123

Want to dramatically improve visibility and engagement – and even increase your ability to generate leads? Here’s an approach I like that works very well if used correctly…

[…]

Tagged talent acquisition
marketing assessment

The Marketing Assessment Every Business Owner Needs

Posted on 04/10/201701/22/2019 by CRM123

Most business owners know the right kind of marketing can help to grow their business. But what’s the right kind of marketing? To find out, begin with a marketing assessment.

[…]

Tagged growth engine

Useful Employer Brand Tips for Chief Marketing Officers

Posted on 03/14/201701/22/2019 by CRM123

Your employer brand is a sum of your company’s image and reputation in the market. It also includes every human association, feeling, and perception combined. […]

Tagged talent acquisition

Recent Interim CMO and Content Marketing Project

Posted on 02/22/201701/22/2019 by CRM123

Recently, I was asked by a repeat client – a middle-market, professional services firm – to tackle multiple issues related to business structure, branding, […]

How to Keep a Healthy Perspective in Business

Posted on 01/28/201701/22/2019 by CRM123

In 2012, the team that launched Instagram sold to Facebook for over $1B. It took them only a few short years to achieve this incredible success. Others, like me, are barely able to get their company off the ground in that amount of time. Business is not fair. It can be downright fickle and hard. Read more about How to Keep a Healthy Perspective in Business[…]

How to Close the Job Opening After the New Hire

Posted on 12/27/201601/22/2019 by CRM123

After each successful hire, it’s important to share the news with all other candidates at various stages of your candidate […]

Tagged talent acquisition

How to Unlock Not Provided Results in Google Analytics

Posted on 11/20/201601/22/2019 by CRM123

Ever wonder what keyword terms or phrases people are using to find specific pages on your website? Let’s look inside your […]

Tagged growth engine

A Quick Tip on Link Building For Your Business Blog

Posted on 10/19/201605/26/2017 by CRM123

When writing a new blog post, consider building it with a single keyword or keyword phrase in mind. […]

Tagged growth engine

How to Calculate Cost Per Hire Inside Your Business

Posted on 09/15/201609/29/2016 by CRM123

Want to learn how much your company spends (on average) to hire one new employee? It’s easy to calculate cost per hire. The formula goes like this: […]

Tagged talent acquisition

Why Storytelling is Critical to Talent Acquisition

Posted on 08/30/201609/28/2016 by CRM123

Imagine yourself walking along and just as you decide to become a circus juggler two clowns approach you with similar jobs […]

Tagged talent acquisition

How to Set Up Workable Recruiting Software

Posted on 07/13/201605/26/2017 by CRM123

Workable recruiting software is affordable, easy-to-use, cloud-based and well designed for the needs of most small businesses […]

Tagged talent acquisition

How to do Keyword Research to Improve Search Results

Posted on 06/07/201605/26/2017 by CRM123

Ever wonder what keyword terms or phrases people are using to find specific pages on your website? Let’s look inside your […]

Tagged growth engine

5 Steps to Improve Your CEO Leadership Skills

Posted on 05/06/201605/26/2017 by CRM123

Are you a CEO leader and struggling to make a positive impact inside your organization? Read these five steps and take a few […]

Tagged turnarounds

A Quick Tool Tip on How to Set Business Call to Actions

Posted on 04/03/201605/26/2017 by CRM123

The way you set your business call to actions (CTAs) – and the tools you use – can have a huge impact […]

Tagged growth engine

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Recent Posts

  • Launch New Infusion Therapy Clinic + Interim CMO
  • New Strategic Talent Acquisition Program
  • 2018 Talent Acquisition Landscape Study is Underway

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  • 571-244-6447

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